Nestle Graces Brand Stable With Nescafe Malty

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By MATTHEW UKACHUNWA, Lagos

Nescafe Malty, a new blend of coffee and malt in the Nescafe 3in1 coffee options, has been introduced to the market by Nestle Nigeria PLC.
Nescafe Malty, according to Nestle Nigeria PLC in a news release, delivers a rich, bold and enjoyable taste that satisfies consumer preferences.
“At Nestle, we are focused on unlocking the power of food to enhance quality of life for everyone today and for generations to come,” Mr. Wassim Elhusseini, Managing Director/ Chief Executive Officer (MD/CEO) of Nestle Nigeria PLC, said at the launch of the new Nescafe Malty.
Elhusseini stressed that his company provides distinctive food innovations that are fueled by creative exploration and consumer insight. “It is based on this insight that Nescafe Malty 3in1 was developed with the Nigerian consumer in mind, bringing together the goodness of malt with the rich flavour of Nescafe that we enjoy at affordable price,” he elaborated.
Category Manager for Nescafe in Nigeria, Mr. Gbenga Alabi, said the innovation is a result of years of dedicated research to find the perfect blend of coffee, creamer, sugar and malt that constitute a rich cup of coffee.

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