By; ISAAC ODEH, Kaduna
Filmmakers and home video content creators in Asaba have expressed joy over the launch of Kissa X Online Streaming Platform on Sunday in Asaba, Delta capital city.
Kissa X Online Streaming Platform provides an alternative platform for the filmmakers to air their content and earn money online.
Speaking in an interview, some of the filmmakers said the new platform would be a great relief given the challenges they had while distributing their films and reaching out to targeted audience.
According to Anita Odiakaose, a Film Producer, the launch will create a huge opportunity for Nigerian film producers to market their films and make a good returns from their labour by keying into the online distribution platform.
She said though there were other platforms, this will provided alternative such that there would not be much delay and rejection of films with local content “traditional Nigerian content”.
” It will give equal opportunities to all irrespective of tribes, religion and cultural background. “Our films will find a place through this online platform to reach our targeted audience,” she said.
Odiakaose, however, asked the managers of the platform to be transparent and to ensure they stick to contractual agreement with the producers.
“This is because, we the Asaba film producers, we have the content and if their financial rewards are good and they can be trusted, we can give them enough content even more than they needed,” she added.
Also, Austin Fanni, a Film Producer, said that content distribution and marketing were the major challenges faced by the film producers in the country.
He noted that Delta has become a hub for film producing and that it has taking over from Lagos, adding that Asaba currently represented California of Nigeria in film making.
While congratulating the filmmakers for the alternative platform, he urged them to explore the opportunity provided by Kissa X App to market and distribute their products and make good returns for the money.
Odogwu Enefe, the Chief Executive Officer of Kissa X said the investment which was worth over a billion naira
had its headquarters in the U.S and currently with presence in 20 countries across Europe, Australia and Africa.
The Anambra born US based Tech Entrepreneur, said what happened in Asaba was the pre-launch as the major launching would be happening soon in Lagos and other major cities to create opportunity for Nigeria filmmakers and content creators to showcase their work and earn money.
Enefe said the platform would be in the league of Netflix and Amazon while pledging a robust reward for producers as every content has its own value and that producers should not have cause to be worried.
According to Enefe, Kissa X will bring entertainment to Nigerians at an affordable rate with a constantly updated library for diverse users’ needs.
“Kissa X community is a growing company and it provides opportunity for empowering content producers,” he said.
